EXAMPLE:
Let's say your firm's name is Amber Advisors, and you want to create five
unique custom 401k portfolios for your clients. The five custom 401k portfolios you choose to create are, for
example:
- money market portfolio
- bond portfolio
- balanced portfolio
- growth portfolio
- international portfolio
You can select virtually any combination (and percentage) of no-load mutual funds
to create your five custom 401k portfolios. For example:
Your optimal custom money market portfolio is composed of:
 Vanguard money market,
Fidelity money market
Your optimal custom bond portfolio is composed of:
Pimco Bond
T Rowe Price Bond,
American Funds Bond
Your optimal custom balanced portfolio is composed of:
Fidelity Balanced,
Vanguard Balanced,
Oppenheimer Balanced,
Franklin Balanced
Your optimal custom growth portfolio is composed of:
T Rowe Price Growth,
Vanguard Growth,
Fidelity Growth,
American Funds Growth
Your optimal custom international portfolio is composed of:
MFS World,
Vanguard Overseas,
Fidelity World,
American Century
STEP 2
Your final step, after determining the composition of your custom 401k portfolios, is
"naming" or "branding" them to your specifications. When your clients go online
to view your custom 401k portfolios they will see
only the portfolio names your selected, and their current values. THEY WILL NOT SEE THE NAMES OF THE UNDERLYING MUTUAL FUNDS YOU USED TO
BUILD YOUR custom 401k portfolios. Your composition of your branded custom 401k portfolios is your value-added contribution to your
clients' retirement savings!
Example:
You can brand your custom money market the Amber Advisors 401k Money Market
Portfolio, or any other name you select. It can be composed of:
72% Vanguard money market
28% Fidelity money market
You can brand your custom bond portfolio the Amber Advisors 401k Bond
Portfolio, or any other name you select. It can be composed of:
42% Pimco Bond
12% T Rowe Price Bond
46% American Funds Bond
You can brand your custom balanced portfolio the Amber Advisors 401k
Balanced
Portfolio, or any other name you select. It can be composed of:
33% Fidelity Balanced
16% Vanguard Balanced
51% Oppenheimer Balanced
You can brand your custom growth portfolio the Amber Advisors 401k Growth
Portfolio, or any other name you select. It can be composed of:
16% T Rowe Price Growth
18% Vanguard Growth
7% Fidelity Growth
59% American Funds Growth
You can brand your custom international portfolio the Amber Advisors
401k International
Portfolio, or any other name you select. It can be composed of:
10% MFS World
37% Vanguard Overseas
13% Fidelity World
40% American Century
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